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WOW writes the
book on branding
With case studies from around the world, this book is indispensable for those considering launching a new brand or revitalizing an existing one.
OPINIONATED BLOG
- The 3 basics of brave brands 22-Jun-2011
- The Canucks: A brand we believe in 15-Jun-2011
- Start with a genuine purpose 07-Jun-2011
- 6 Surefire Ways to Make Sure Your Rebrand Fails 28-Apr-2011
Dann Ilicic
PrincipalCPO & Founder A founding partner of WOW! A Branding Company, Dann’s passion for innovation, creativity and effectiveness is infectious to those around him. At 21, he pursued an entrepreneurial dream and opened his commercial photography studio in Vancouver where he serviced design and advertising clients including Palmer Jarvis and J. Walter Thompson. During that time, Dann unveiled a unique aptitude for branding and strategic thinking.
With 17 years of experience and a number of original branding breakthroughs under his belt, Dann has implemented effective branding strategies for a number of companies to help them successfully attract capital, market share and employees.